DOD, Ditch Your Wet Blankets and Join This SWAT Team's Ice Bucket Challenge
The Department of Defense’s Office of General Council is attempting to throw cold water on the viral “ice bucket challenge” – at least among troops. The report backfired big time. Outrage against the policy went viral on Facebook.
Former Boston College baseball captain Pete Frates, with Lou Gherig disease launched the Ice Bucket Challenge for raising funds for Lou Gehrig Disease in 2012 and the challenge has gone viral and international. The brutal disease leaves the victim unable to walk or talk and loose other motor skills.
According to a Facebook post by III Corps and Fort Hood, troops are not allowed to participate in the “Ice Bucket Challenge” – which involves either dumping a bucket of ice water over one’s head while being continuously videoed, or to donate to the ALS Association - while in uniform.
Reaction to the announcement was very critical on the III Corps and Fort Hood Facebook page, with some commenters raising questions about why troops had been allowed to wear uniforms at other events. The Combined Federal Campaign also benefits from DOD involvement and support, which has included troops in uniform.
Among the celebrities participating are former President George W. Bush, Lady Gaga, Justin Bieber, Paul Ryan, Jimmy Fallon, and Penn & Teller. Over $41 million has been raised in this challenge this year, more than twice what was raised over the comparable period last year.
UPDATE: III Corps and Fort Hood have issued an update, saying that DOD personnel "may participate and post their videos to social media, but must not imply Army endorsement for the activity or any of the charities involved. Each of us is free to participate in an unofficial capacity."